Category Archives: Social Media

Social Madness: 3 Point Plan For a Small Firm

Social Madness: 3 Point Plan For A Small Firm Last year, our small consulting firm finished mid-pack at the end of the first round of Social Madness, which is hosted by the Business Journal. As we head into this year, … Continue reading

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Lean In – Viewing Other Aspects of Mentorship

OK, I think I’m ready to disagree with Sheryl Sandberg and Lean In. A little bit. This has the caveat that I am thrilled that she wrote this book, put so many gut feelings to paper, and then supported them … Continue reading

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How Do I Choose My Keywords for SEO?

Whether directing a paid search marketing campaign, pay per click campaign, or simply optimizing your website for search engine ranking, keyword selection is critical to your success.  Choosing the right keywords can make all the difference in the world to … Continue reading

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Marketing Process: Follow the Customer Experience

At the end of the day, you could have the most amazing small business in the world and the most stellar products under the sun. However, if your marketing process isn’t in step with the needs of your target demographic, … Continue reading

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Online Marketing – What to look at and when….

Lately, we have been working on marketing consulting with owner-operated small businesses around Portland, Oregon. While we approach the marketing plan to include all marketing activity that a business is currently doing, or planning on doing; the online space such … Continue reading

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What We Won by Participating in the Social Madness Contest

Let’s be clear. My business of 5 employees was decidedly mid-pack after the first round of Social Media Madness. We did not go forward to the second round. We had a few dozen points after the two-week period, while the … Continue reading

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The World of Digg Networking

Digg Out News and Articles You can sign in to Digg using your business Twitter account or your Facebook (it must be on your personal page, however you can re-post to your business page with the “share” feature).  Once you’re … Continue reading

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New Client Spotlight: Tammy Beckley

A couple weeks ago, I rolled out our new class, “Search Engine Optimization (SEO): A Business Owner’s Guide”.  The class teaches the high-level view of how SEO works, and how your small business can actually influence what your buyers are reading. … Continue reading

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Riding the Pinterest Wave

Have a cork board at home for newspaper clippings and magazine cutouts?  Now you can have your virtual cork board with images you find online through Pinterest, the newest social media network to make a tsunami-level splash on the internet.

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Fisher Business Management Enters Social Media Contest

PRESS RELEASE-Fisher Business Management- June 1, 2012 Fisher Business Management has partnered with the Bizjournals.com Social Media Challenge to raise money for Planned Parenthood Education and Training programs!  Part 1 of the contest runs June 1 through June 18, 2012.  … Continue reading

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